This is Foster

This is Foster

The Great Rehab

The quiet rebranding of failed leaders and institutions after COVID—sometimes coordinated, mostly organic.

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Michael Foster
Aug 20, 2025
∙ Paid

All right, let’s talk a little bit about what I call the Great Rehab. I’m thinking here especially of my own circles: Reformed Protestant Christianity and the networks that overlap with it.

The Great Rehab is, in some cases, coordinated. But for the most part, it’s an organic effort to rehabilitate the public reputation of institutions and leaders who w…

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